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Key Issues Impact Survey Results
What Do Our Members Think?
Auto Care Association first released its series of quarterly Key Issues Impact Surveys (KIIS) in January 2011. The purpose of the
survey was to gain a better understanding of members’ opinions on eighteen key issues impacting their businesses. These issues,
identified by the Market Intelligence Committee, focused on four broad areas of the business environment including: the economy,
the consumer, technology and DIFM repair outlets.
The survey targeted members of the association who were asked to rate eighteen key issues ranging from average age of vehicles
to virtual office/telecommuting, on a scale of one to five, with one having the lowest impact and five having the highest impact on
their businesses. Results from the current survey are compared to previous results so that shifts in the relative position of each issue
can be monitored and reported at the end of each quarter. The results of this most recent survey completed in December 2017
compared with results from previous quarterly surveys going back to 2013 are presented in the graph below. “Telematics that level
the playing field by connecting vehicles to repair shops,” has experienced the highest growth rate of 14.8 percent from 2.95 in 2013 to
3.39 in 2017. Only the top five of the eighteen surveyed issues are presented in the chart.
R KEY ISSUES IMPACT SURVEY (KIIS)201220132014201520162017
5 Yr %
Change
1 Average age of vehicles3.994.034.064.114.124.419.5%
2 Longer lasting vehicles are extending the vehicle repair window3.813.973.904.023.864.195.5%
3 General health of the economy3.843.913.893.813.813.910.0%
4 Increasing vehicle complexity emphasizes the need for professional technician’s expertise3.653.753.793.793.873.893.7%
5 Consumers opting to maintain their vehicles as opposed to buying a new vehicle3.703.793.693.683.743.75-1.3%
6 Telematics that could exclude small repair shops3.263.563.703.623.753.734.7%
7 Aging baby boomers’ preference for professional technician’s expertise3.103.173.303.313.323.5311.5%
8 Changing volume of new vehicle sales3.353.443.463.423.343.40-1.0%
9 Telematics that currently connect vehicles to primary, new car dealers2.903.183.283.283.353.407.0%
10 Telematics that level the playing field by connecting vehicles to repair shops2.732.953.112.963.193.3914.8%
11 Increased efficiency and productivity of service bays2.892.983.123.003.013.3713.3%
12 Changes in DIFM service events2.953.113.173.153.073.254.4%
13 Unemployment and household budgets3.803.803.633.563.413.16-16.8%
14 The decrease in the total number of new car dealers3.012.992.922.872.823.082.9%
15 Consumer debt3.363.343.303.133.132.96-11.4%
16 Fewer new light truck sales2.872.852.972.932.832.82-1.1%
17 Consumers seeking alternative forms of transportation2.622.622.752.592.792.786.3%
18 Virtual office/telecommuting2.342.362.502.522.582.443.5%
Key Issues Impact Survey (KIIS)
R = Relative rank of each issue based upon annualized scores in 2017.
Top Five Issues Key Impact Issues Survey, 2013–2017
(Weighted Annual Averages)
Source: Key Issues Impact Survey taken quarterly and annualized by Auto Care Association. 3.4
3.6
3.8
4.0
4.2
4.4
2017
2016
2015
2014
2013
Consumers opting to
maintain their vehicles as
opposed to buying
a new vehicle
Increasing vehicle complexity
emphasizes the need
for professional technician’s
expertise
General health
of the economy
Longer lasting vehicles are
extending the vehicle repair
window
Average age of vehicles
4.03
4.06
4.11 4.12
4.41
3.97
3.90
4.02
3.86
4.19
3.91 3.91
3.89
3.81 3.81 3.75 3.79 3.79
3.87 3.89
3.79
3.69 3.68
3.74
3.75
2013
2014
2015
2016
2017
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