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Internet Equipment Purchasing Experience
Internet Information Research
A major benefit derived from online shopping is the ease of price comparison relative to shopping at a physical
location. For a vast majority of respondents (79.3 percent), the amount of time spent researching information
online is predicated on the dollar value of the equipment they planned to purchase. This is especially true for
technicians (83.3 percent) and service managers (82.6 percent). While 17 percent said the cost of the equipment
was inconsequential, 3.7 percent of all respondents relied on a distributor/jobber for price information. In
comparison to the previous year’s survey, the results suggest a marginal increased interest in online information
research, among all respondents.
Does the Cost of Equipment Purchased Affect Time Spent on Information Research, 2017
(By Employment Role)
Factor
All
Respondents
Owner/
Principal Technician
Parts
Manager
Service
Manager
Yes 79 . 3% 79 . 1% 83 . 3% 66 . 7% 82 . 6%
No 17 . 0% 16 . 4% 11 . 1% 20 . 0% 13 . 0%
Rely on distributor/jobber3 . 7% 4 . 5% 5 . 6% 13 . 3% 4 . 4%
Total percent100%100%100%100%100%
Does the Cost of Equipment Purchased Affect Time Spent on Information Research, 2016
(By Employment Role)
Factor
All
Respondents
Owner/
Principal Technician
Parts
Manager
Service
Manager
Yes 77 . 6% 80 . 9% 78 . 6% 75 . 0% 50 . 0%
No 9 . 7% 6 . 4% 14 . 3% 25 . 0% 25 . 0%
Rely on distributor/jobber12 . 7% 12 . 7% 7 . 1% 0 . 0% 25 . 0%
Total percent100%100%100%100%100%
Does the Cost of Equipment Purchased Affect Time Spent on Information Research, 2015
(By Employment Role)
Factor
All
Respondents
Owner/
Principal Technician
Parts
Manager
Service
Manager
Yes 77 . 5% 77 . 5% 73 . 5% 83 . 3% 73 . 6%
No 14 . 7% 15 . 0% 12 . 2% 10 . 0% 9 . 7%
Rely on distributor/jobber 7 . 8% 7 . 5% 14 . 3% 6 . 7% 16 . 7%
Total percent100%100%100%100%100%
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